Jordan Wood is more than a social media personality or a name once tied to Hollywood’s most famous family. She is an American model, actress, and entrepreneur who transformed public controversy into a journey of self-growth and success. Born and raised in Los Angeles, Jordan first gained attention as the best friend of Kylie Jenner, appearing on the reality show Life of Kylie. But what makes her story truly inspiring is how she turned a moment of public drama into a stepping stone for independence and empowerment.
In recent years, Jordan has built an impressive career in modeling, television, and business. She has become a powerful advocate for body positivity, mental health, and inclusivity in fashion. Her rise from scandal to self-made entrepreneur shows how resilience and authenticity can turn criticism into confidence. This is the story of how Jordan Wood went from Hollywood’s inner circle to creating her own thriving empire.
Quick Bio Information
Full Name: Jordan Wood
Date Of Birth: September 23, 1997
Birthplace: Los Angeles, California, United States
Profession: Model, Actress, Entrepreneur, Social Media Personality
Active Years: 2016–Present
Famous For: Life Of Kylie, The Masked Singer, FRSTPLACE App
Parents: John Wood (Father), Elizabeth Woods (Mother)
Siblings: John Jr., Joshua, and Jodie Wood
Partner: Karl-Anthony Towns (Since 2020)
Notable Achievement: Founder of SECNDNTURE and FRSTPLACE
Early Life And Family: Growing Up In The Spotlight
Jordan Wood was born on September 23, 1997, in Los Angeles, California. Her father, John Wood, worked as a television sound engineer on shows such as The Fresh Prince of Bel-Air, while her mother, Elizabeth Woods, is a talented brand manager and publicist. Jordan has three siblings—John Jr., Joshua, and Jodie—and often credits her close-knit family for keeping her grounded in an unpredictable industry.
Raised in Oak Park, California, Jordan remembers being one of only a few Black girls at her school, an experience that shaped her early views on beauty and identity. When her parents divorced, she moved to Calabasas and was homeschooled by age thirteen. Her father’s passing from cancer when she was nineteen left a deep emotional mark, but it also strengthened her connection to her family and her faith.
Thanks to her father’s work, Jordan grew up surrounded by Hollywood’s creative energy. Her family maintained a close bond with Will Smith and Jada Pinkett Smith, whom she calls her “uncle” and “aunt.” These relationships introduced her to the entertainment world early on, helping her develop both confidence and perspective before fame found her.
Stepping Into The Spotlight: The Beginning Of A Modeling Career
Jordan Wood’s professional journey began almost by accident. In 2015, she was discovered on Instagram by an agent from Wilhelmina Models. With her natural beauty, confidence, and strong sense of individuality, she quickly became one of the most recognized curvy models of her generation.
She made her runway debut in 2016, walking in a show for Lane Bryant and Christian Siriano. This appearance set the stage for more opportunities, including her role as a model for Khloé Kardashian’s brand, Good American. Jordan’s influence extended beyond fashion; she became a symbol of self-acceptance and empowerment for young women of all sizes.
In 2017, she walked her first New York Fashion Week runway, earning praise for her poise and presence. Two years later, she graced the cover of Cosmopolitan UK, marking a major milestone in her modeling career. Through social media and her partnerships, Jordan used her growing platform to promote inclusivity and body confidence—values that continue to define her brand today.
Fame, Friendship, And Reality TV: The Kylie Jenner Era
Jordan Wood’s friendship with Kylie Jenner was one of the most famous relationships in modern pop culture. The two met as teenagers and became inseparable, living together and sharing nearly every aspect of their lives. Their bond was showcased on Life of Kylie, where fans saw their sister-like closeness and emotional connection.
Through her friendship with Kylie, Jordan gained immense visibility. She often appeared on Keeping Up With the Kardashians, modeled for Good American, and collaborated with Kylie on business projects. For millions of viewers, Jordan wasn’t just Kylie’s best friend—she was part of the Kardashian-Jenner world, known for her calm personality and loyalty.
However, that public exposure came with challenges. Living under constant attention made privacy nearly impossible, and when a scandal emerged, it shook the very foundation of her image and career.
The Scandal That Changed Everything
In 2019, Jordan Wood’s world changed overnight when rumors spread that she had been involved with Tristan Thompson, who was dating Khloé Kardashian at the time. The story dominated headlines, sparking a media frenzy that painted Jordan in a harsh light. For someone who had built her identity on friendship and trust, the backlash was overwhelming.
Instead of hiding, Jordan faced the controversy with maturity. She appeared on Red Table Talk with Jada Pinkett Smith, where she told her side of the story. Her honest and calm demeanor during the interview helped shift public perception. She admitted to making mistakes but denied malicious intent, expressing remorse while emphasizing the importance of self-forgiveness and growth.
The experience, though painful, became a turning point. It forced her to reevaluate her life, redefine her identity, and find strength outside the Kardashian-Jenner shadow. What could have been the end of her career became the start of her transformation.
Finding Her Voice: From Backlash To Empowerment
After the scandal, Jordan Wood took control of her own narrative. She focused on personal healing, mental health, and rediscovering her passions. In interviews, she spoke openly about the toll of public scrutiny and the importance of mental resilience. Her candor and authenticity earned her newfound respect from fans and media alike.
Jordan began using her platform to promote self-love and positivity. She became a voice for young women struggling with identity, self-image, and confidence. In doing so, she turned adversity into advocacy, reminding her audience that growth often begins with forgiveness—both of oneself and others.
Her message resonated deeply, especially among women who admired her courage to rebuild her life publicly. It also marked the start of her entrepreneurial journey, as she began channeling her energy into meaningful projects and businesses.
Acting And Television Career Beyond Reality TV
Jordan Wood’s career expanded beyond modeling and reality television. In 2019, she made her acting debut on the hit series Grown-ish, playing a character named Dee—a college student struggling with depression and suicidal thoughts. The episode raised awareness about mental health in the Black community, and Jordan’s performance received praise for its depth and sincerity.
She went on to appear in Sacrifice and later starred in the BET+ thriller Trigger, where she played the leading role of Vanessa Mass. These roles showcased her acting range and desire to take on characters that explore real social issues.
In 2020, she appeared as “Kangaroo” on The Masked Singer, surprising audiences with her vocal talent and stage presence. Her willingness to take creative risks proved that she was determined to grow beyond her past and evolve into a multifaceted entertainer.
Building Her Empire: Business Ventures And Brand Collaborations
Jordan Wood’s entrepreneurial journey is one of the most impressive parts of her story. In 2018, she launched SECNDNTURE, a size-inclusive activewear brand designed to empower women of all shapes. The collection focused on comfort, performance, and confidence—reflecting her belief that fitness should be accessible to everyone.
She also collaborated with Kylie Cosmetics on the Kylie x Jordan makeup collection in 2018. After their fallout, Jordan went on to create new partnerships on her own terms. In 2019, she launched a fashion line with Boohoo and appeared in Rick Ross’s music video the same year.
In 2020, she teamed up with PrettyLittleThing for The Quarantine Collection, and later launched a line of hair extensions with Easilocks. Her biggest business move came in 2021 with the launch of FRSTPLACE, a wellness and fitness app focusing on self-care, nutrition, and mental wellbeing. Through these ventures, Jordan proved that she was not just a celebrity face but a determined entrepreneur with a clear vision.
Love And Life Today: Jordan Wood And Karl-Anthony Towns
In 2020, Jordan Wood began dating NBA player Karl-Anthony Towns. The two share a relationship built on mutual respect, support, and love. They often speak about mental health, family, and resilience, especially after Towns lost his mother during the COVID-19 pandemic. Jordan stood by him through his grief, showing the same strength and compassion that have defined her personal life.
The couple often appears together at events, and their social media posts reflect a healthy, grounded partnership. Jordan has described their bond as one rooted in friendship and understanding, saying that they push each other to be their best selves. She currently lives in Los Angeles, maintaining a close relationship with her family while balancing her busy professional life.
Awards, Recognition, And Philanthropy
Over the years, Jordan Wood has received recognition not just for her career but for her impact on others. In 2023, she and her sister Jodie received the My Sister’s Keeper Award at the Give Her FlowHERS Awards, honoring women who uplift and support each other.
Beyond awards, she actively uses her influence for good—supporting body positivity, diversity in fashion, and mental health awareness. Her story continues to inspire women to embrace self-worth, authenticity, and growth despite public judgment or setbacks.
Jordan Wood Today: Redefining Success And Authenticity
Today, Jordan Wood is the definition of resilience and reinvention. No longer defined by her past or her associations, she stands as a self-made woman with multiple successful ventures, acting roles, and a growing influence in wellness and fashion.
Her journey from scandal to empowerment serves as a lesson in strength, forgiveness, and perseverance. Jordan uses her voice to remind people that fame is temporary, but character lasts forever. Her social media presence now focuses on positivity, fitness, and living authentically—a reflection of how far she has come since her early days in Hollywood.
Final Thoughts
Jordan Wood’s story is one of transformation, self-discovery, and empowerment. She faced public scrutiny, personal loss, and emotional pain, yet turned each obstacle into motivation. Today, she stands as a role model for resilience—showing that strength isn’t about avoiding failure but about learning from it.
Her journey from being known as someone’s best friend to becoming a respected entrepreneur and influencer proves that growth is always possible. Jordan Wood has built an empire not on fame but on authenticity, self-belief, and hard work. Her life reminds us that with courage, every ending can become a powerful new beginning.
FAQs About Jordan Wood
Who Is Jordan Wood?
Jordan Wood is an American model, actress, and entrepreneur known for her appearance on Life of Kylie and for building her own successful brands after separating from the Kardashian-Jenner circle.
What Is Jordan Wood Known For?
She is known for her modeling work, business ventures like SECNDNTURE and FRSTPLACE, and her advocacy for body positivity and mental health.
Is Jordan Wood Still Friends With Kylie Jenner?
As of recent years, Jordan and Kylie have reconnected publicly but maintain separate lives and careers.
Who Is Jordan Wood Dating?
She has been in a relationship with NBA star Karl-Anthony Towns since 2020.
What Businesses Does Jordan Wood Own?
Jordan owns the activewear line SECNDNTURE and the wellness app FRSTPLACE. She has also collaborated with Boohoo, PrettyLittleThing, and Easilocks.
What Movies Or Shows Has Jordan Wood Been In?
She has appeared in Grown-ish, Sacrifice, and Trigger, and competed on The Masked Singer as “Kangaroo.”
What Is Jordan Wood’s Message To Her Fans?
Her message focuses on self-love, confidence, and personal growth—encouraging people to put themselves first and to find strength in their own stories.
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