Kylie Jenner is one of the most recognizable names in the world today — a woman who transformed herself from a teenage reality TV star into a powerful global business mogul. Born into the famous Kardashian-Jenner family, Kylie has grown far beyond the shadow of her family’s fame to become a self-made entrepreneur, beauty innovator, and one of the most influential personalities of her generation.
With her company Kylie Cosmetics, she turned her passion for beauty into a billion-dollar empire, reshaping the cosmetics industry through social media and direct-to-consumer marketing. Whether you know her from Keeping Up with the Kardashians, her vibrant Instagram presence, or her signature makeup line, Kylie Jenner is a name that represents success, style, and self-reinvention.
Quick Bio Information
Full Name: Kylie Kristen Jenner
Date Of Birth: August 10, 1997
Age: 28 (as of 2025)
Birthplace: Los Angeles, California, U.S.
Parents: Kris Jenner and Caitlyn Jenner
Siblings: Kendall Jenner, Kourtney Kardashian, Kim Kardashian, Khloé Kardashian, Rob Kardashian
Occupation: Media Personality, Businesswoman, Socialite
Famous For: Founder of Kylie Cosmetics and appearances on Keeping Up with the Kardashians
Partner: Travis Scott (2017–2023)
Children: Two
Net Worth: Estimated at over $700 million (as of 2025)
Early Life And Family Background
Kylie Kristen Jenner was born on August 10, 1997, in Los Angeles, California. She is the youngest daughter of Kris Jenner, the well-known television personality and businesswoman, and Caitlyn Jenner, a former Olympic gold medalist in the decathlon. Growing up in the spotlight, Kylie was surrounded by fame from an early age, as her half-sisters Kourtney, Kim, and Khloé Kardashian were already household names.
She attended Sierra Canyon School, where she was an active cheerleader and took part in plays and community theater. In 2012, as her fame and family’s schedule grew, she switched to homeschooling and later graduated from Laurel Springs School in 2015. Her upbringing in a family so closely tied to entertainment and entrepreneurship prepared her for a life filled with both opportunities and scrutiny.
The Reality TV Years: Growing Up On “Keeping Up With The Kardashians”
In 2007, at just ten years old, Kylie Jenner began appearing on the E! reality show Keeping Up with the Kardashians. The show became a global phenomenon, following the personal and professional lives of the Kardashian-Jenner family. For Kylie, the series served as both a platform and a training ground. Millions of viewers watched her grow up on screen — from a playful, camera-shy child into a confident young woman finding her own voice.
As the series progressed, Kylie became a fan favorite. Her youthful energy and evolving sense of style attracted attention from a young audience. She began making appearances in spin-offs like Kourtney and Kim Take Miami and Khloé & Lamar, further increasing her visibility. By the time the show ended in 2021, Kylie had already used her fame as a springboard to pursue business and personal ventures that would define her next chapter.
The Birth Of A Brand: From Fashion Lines To Lip Kits
Before launching her cosmetics empire, Kylie began experimenting with fashion and branding. In 2012, she and her sister Kendall collaborated with PacSun to create the Kendall & Kylie clothing line, which was targeted at young, trend-conscious consumers. The line performed well, but Kylie’s true passion was makeup — particularly lip products.
Her fascination with beauty and self-expression inspired her to create Kylie Lip Kits in 2015. The product was an instant hit, selling out within minutes of its launch. It combined liquid lipstick with a matching lip liner and was marketed directly to her massive social media following. The viral success of the Lip Kits marked the beginning of Kylie’s journey as a businesswoman and set a new standard for influencer-driven marketing.
Building Kylie Cosmetics: The Empire Behind The Brand
In 2016, Kylie officially rebranded her company as Kylie Cosmetics. What started as a single product line evolved into a full-fledged beauty empire offering eyeshadows, blushes, and highlighters. Kylie’s business model was revolutionary — she leveraged her online influence to market her products directly to her audience, bypassing traditional advertising.
Her authenticity and personal connection with her fans made her brand incredibly relatable. Every product launch became a digital event, creating demand and exclusivity. The company’s partnership with Coty Inc. in 2019, which purchased a majority stake for $600 million, solidified Kylie’s position as one of the youngest and most successful entrepreneurs in the world. Her brand’s success redefined how beauty products are sold in the social media era.
The Billion-Dollar Debate: Inside Kylie Jenner’s Forbes Controversy
In 2019, Forbes named Kylie Jenner the world’s youngest self-made billionaire at the age of 21. The announcement made global headlines, reinforcing her reputation as a business genius. However, in 2020, Forbes revisited its assessment and retracted the claim, alleging that Kylie and her team had exaggerated financial figures and forged tax documents.
The controversy sparked widespread debate about what it means to be “self-made” in the modern age. Despite the retraction, Kylie’s brand continued to flourish, and her financial success remained undeniable. She may not have held the official billionaire title for long, but her influence and achievements spoke louder than numbers.
Beyond Business: Kylie Jenner’s Influence On Beauty And Social Media
Kylie Jenner’s impact extends far beyond her business empire. She has fundamentally changed beauty standards and the way social media is used in marketing. Her signature full lips, flawless complexion, and bold makeup looks set global trends, inspiring millions to replicate her style.
Her online presence — particularly on Instagram, where she ranks among the most-followed people in the world — has become a masterclass in personal branding. She uses her platform not only to promote her products but also to share moments of her life, blending authenticity with aspiration. Kylie’s ability to connect with her followers and influence trends has made her one of the most powerful figures in digital culture.
Personal Life: Love, Family, And Motherhood
Kylie Jenner’s personal life has also drawn immense public attention. She began dating rapper Travis Scott in 2017, and the couple welcomed two children during their relationship. While their romance has had its ups and downs, they remain devoted co-parents.
Motherhood has played a significant role in shaping Kylie’s identity. She has often spoken about how becoming a mother changed her perspective on life, business, and beauty. Her parenting style reflects a balance between privacy and openness, sharing glimpses of her family life without exposing too much.
The Next Chapter: Expanding Kylie’s Brand Portfolio
Kylie’s entrepreneurial ambitions didn’t stop at cosmetics. She expanded her empire with Kylie Skin, Kylie Baby, and Kylie Swim, entering new markets in skincare, baby care, and fashion. Each line reflects her evolving lifestyle and her desire to connect with different audiences.
She also continues to appear on Hulu’s The Kardashians, a continuation of her family’s reality legacy. Beyond business, Kylie has explored philanthropy and brand partnerships, showing that her career is still growing and adapting to new opportunities.
Public Perception And Legacy: More Than A Reality Star
Over the years, Kylie Jenner has transformed public perception of what it means to be a reality star. Once seen as a celebrity child, she has earned recognition as a self-made entrepreneur and cultural icon. She has proven that with creativity, confidence, and vision, it’s possible to turn fame into a meaningful, lasting brand.
Her legacy is already shaping future generations of influencers and entrepreneurs. She helped define the “influencer economy,” showing how personal branding can become a global business. Whether admired or criticized, Kylie Jenner’s impact on beauty, culture, and business is undeniable.
Final Thoughts: The Power And Paradox Of Kylie Jenner
Kylie Jenner’s story is one of transformation, ambition, ankylie jennerd reinvention. She grew up on television, built a multimillion-dollar company before her mid-twenties, and became one of the most talked-about women in the world. Her journey reflects both the opportunities and challenges of modern fame — where image, influence, and entrepreneurship intertwine.
From reality star to beauty mogul, Kylie has shown that determination, creativity, and vision can build an empire. Regardless of the controversies, her name remains synonymous with innovation and success. In the fast-changing world of pop culture and business, Kylie Jenner continues to redefine what it means to be young, famous, and powerful.
FAQs About Kylie Jenner
Who Is Kylie Jenner?
Kylie Jenner is an American media personality, entrepreneur, and the founder of Kylie Cosmetics. She rose to fame through the reality show Keeping Up with the Kardashians and has since become a global beauty mogul.
What Is Kylie Cosmetics?
Kylie Cosmetics is a beauty brand founded by Kylie Jenner in 2015. It started with the popular Lip Kits and expanded into a full range of makeup and skincare products.
Is Kylie Jenner A Billionaire?
Kylie was once declared a billionaire by Forbes, but the claim was later withdrawn. While she may not be an official billionaire, her estimated net worth remains in the hundreds of millions, making her one of the richest self-made women in entertainment.
How Did Kylie Jenner Become Famous?
She became famous as a child through the hit reality show Keeping Up with the Kardashians, which chronicled her family’s life and made her a household name worldwide.
What Businesses Does Kylie Jenner Own?
In addition to Kylie Cosmetics, she has launched Kylie Skin, Kylie Baby, and Kylie Swim, expanding her empire into skincare, baby products, and fashion.
Who Are Kylie Jenner’s Parents?
Her parents are Caitlyn Jenner, a former Olympic athlete, and Kris Jenner, a television producer and business manager.
What Is Kylie Jenner Known For Today?
Today, Kylie is known as a successful entrepreneur, social media icon, and trendsetter who continues to influence global beauty standards and digital marketing strategies.
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